iNOM is live today for Australian mortgage brokers.
Enquiries do not wait for business hours, and slow replies cost settlements. iNOM answers every enquiry the moment it lands, around the clock, using only the content a broker has approved. It qualifies the enquiry, books the consultation, and routes it to the right person, then hands the qualified enquiry off cleanly. iNOM works alongside the aggregator CRM the broker already runs on. It does not replace it.
There are two products, and each stands on its own.
- iNOM, the website AI assistant, answers questions on a broker's site from approved content, qualifies the visitor and books a consultation.
- Lead Capture responds to every website enquiry in under a minute with an email and SMS that carry a booking link, and routes each one to the right calendar. Add ad-platform channels and attribution as you scale.
Run either on its own, or run both and cover the journey from first click to booked consultation, with 20% off when you combine them or pay annually.
Within the boundaries brokers work under, iNOM never gives advice, never recommends a lender or a rate, and never promises an approval. Its job is to capture the enquiry safely and get it to the broker.
The maths
The average new owner-occupier home loan in Australia is now $735,000 (ABS Lending Indicators, March quarter 2026). Against a single settled loan, the cost of iNOM is a rounding error. That is the frame: iNOM defends the enquiries you are already paying to attract, and in a slower 2026 market every one of them matters more.
Illustrative comparison of magnitudes only. Not a promise of leads, settlements or revenue.
Risk-reversal and pricing
30-day money-back guarantee: if iNOM isn't right for you in your first 30 days, we'll refund your subscription fees in full. One-off white-glove implementation fees are non-refundable.
- No lock-in. Month to month. Cancel anytime.
- Get started from $79/mo for iNOM or $99/mo for Lead Capture (AUD, ex-GST). Complete front office from about $198/mo on the entry bundle (AUD, ex-GST).
- See it before you decide: talk to iNOM live on our own website right now.